The Digital Communication & Artificial Intelligence Add-on Course is designed to help students understand the evolving landscape of digital communication and the transformative role of Artificial Intelligence (AI) in media, business, education, and society. The course covers digital communication platforms, AI-powered tools, content creation, data-driven communication, ethics, and emerging trends. Students gain practical skills in using AI technologies to create, manage, and optimize digital communication strategies.

Objectives

• Understand the fundamentals of digital communication and AI.
• Explore AI-powered tools for content creation and communication.
• Learn digital marketing and social media communication strategies.
• Develop skills in AI-assisted content generation and data analysis.
• Understand ethical, legal, and privacy considerations in AI-driven communication.